Venture Highway, Neon, and DeVC led the $3.5 million seed round for the marketing SaaS platform, Highperformr.ai.
Angel investors Tarkeshwar Thakur, Arvind Parthiban, Arvind Krishnasamy, Sidharth Malik, Suman Gopalan, Alok Goel, and Arvind Parthiban also participated in the round.
The money raised will be put toward expanding the company’s AI toolkit and building a distribution system.
Highperformr was founded in July 2023 by Srivatsan Venkatesan and Ramesh Ravishankar. Its current offerings include a Professional Plan that costs $17 per month and Team Plans that are priced at $97 per month.
Using generative AI, users of the Chennai, US-based AI company can write, curate, ideate, and post variations of the same content, which can then be promoted across multiple accounts.
Additionally, the platform aids clients in lead generation, presence augmentation, and sales pipeline growth acceleration.
