Mass premium kidswear company Includ has raised $1.5 million in its seed round of funding, with participation from Escape Velocity, IIM Indore Alumni Angel Fund, and Abhishek Goyal (co-founder of Tracxn). The round was led by Incubate Fund Asia.
stated in a press release that it intended to use the money to develop internal technology, enhance its supply chain, and raise brand awareness.
In order to achieve timely delivery, the company also intends to build a strong supply chain and invest in technology to enable vertical integration with its suppliers. Additionally, the business will use the money to launch successful marketing and branding plans.
Ashwin Rastogi founded Includ in 2023 with the goal of filling the void in the Indian kidswear market by providing stylish yet reasonably-priced clothing. Offering a broad selection of cozy and fashionable clothing options, the brand serves kids ages 0 to 14.
In addition, the company reaffirmed its commitment to employing ethical manufacturing procedures and sustainable materials.
The brand, situated in Gurugram, states that it has exceeded monthly sales of Rs 2 crore in less than a year since its launch.
