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South Africa-based Brown and Ayo secures $276K

Brown and Ayo, an aspirational lifestyle hair brand focused on natural hairstyles and trends for black women in South Africa, has raised ZAR4 million (US$276,000) in funding from female-focused VC firm Enygma Ventures.

Since 2019, Brown and Ayo has been providing a range of natural hair extensions created to mimic black natural hair textures through its online store, priding itself in bringing both trendy and well-loved products to the South African black woman consumer

“We are overjoyed about our partnership with Enygma Ventures which provides both financial and strategic support. This will allow us to execute on our vision to scale across Africa and globally,” said Acanda Jaswa, founder of Brown and Ayo.

 

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Disrupt Africa

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