Teen self-care brand Sammmm raised Rs 10 Cr Seed funding

In a seed funding round, the teen self-care company Sammmm has raised Rs 10 crore ($1.2 million). Fireside Ventures led the round, with Sauce VC and angel investors Shantanu & Nikhil Mehra, Nihir Parikh, and Sachin Parikh also participating.
A press release states that the money will be utilized to develop a multi-channel presence, raise brand awareness, and broaden the product line.
Sammmm was established in 2024 by Rishi Seth and Mantosh Roy with the goal of assisting teenagers in incorporating self-care into their everyday routines while they experiment with uniqueness and self-expression.
The Mumbai-based brand caters to Gen Z and Gen Alpha teens with its beauty, wellness, and lifestyle products. It seeks to close a market gap by giving teenagers a chance to collaborate on products that cater to their individual needs.
The three primary products that Sammmm has launched are Love Lip Tint Oil, Fresh Face Cleanser, and Glow Moisturizer. Clinically tested ingredients are used in the production of these products to guarantee their efficacy and transparency.
In order to better serve teens, the brand plans to grow its business and create new products that suit their tastes.