IBS Software has collaborated with Fly Gangwon, a South Korean Tourism Convergence Carrier (TCC) airline company, to overhaul its distribution and bookings capabilities.
As the company continues to recover, it aims to recruit and keep consumers as well as increase income through domestic air travel in South Korea.
Fly Gangwon will install IBS Software’s iFly Res platform to replace its limited, traditional booking system with a completely digital, omnichannel platform that will enable it to promote and distinguish products and offers across numerous channels, changing the customer experience.
Fly Gangwon’s technology was unable to gather information about customers or send personalised offers. Fly Gangwon will be able to dynamically manage client profiles, develop distinct B2B and B2C online booking engines, and greatly improve indirect distribution by moving to the iFly Res cloud platform.
These capabilities will improve the airline’s shopping experience and customer happiness, providing it a competitive advantage in the low-cost market in South Korea.
“Customers are the lifeblood of any passenger airline and it’s critical that we continue to put them first by investing in the latest technology to deliver more personalized, relevant, and engaging offers and services,” Mr. Won Suk Joo, CEO of Fly Gangwon, said in a release on Wednesday.
“Our partnership with IBS Software will bring us closer than ever to our customers, and together we can surprise and delight them in new and increasingly innovative ways.”
“In a challenging and competitive market, you need every advantage to thrive. Fly Gangwon’s single-minded dedication to casting away the limitations of legacy technology and embracing cloud technology to transform their passenger offering and customer experience makes them a joy to work with,” said David Friderici, Head of Aviation Passenger Solutions, IBS Software.
“Dynamic, data-led PSS undoubtedly deliver airlines with a competitive advantage, higher revenues, and more engaged, happier customers. We’re excited to continue innovating with Fly Gangwon and seeing the partnership deliver commercial value.”
iFly Res is designed to provide airlines with greater business flexibility and operational efficiency. Born out of a need for more dynamic PSS in the aviation industry, iFly Res features a customer-centric design that can seamlessly manage to change business models – from low cost to hybrid operations.
iFly Res is the industry’s first natively compliant IATA NDC PSS, with a robust API portfolio that provides completely NDC compliant booking and DCS services, allowing content suppliers, consumers, and trade partners to connect quickly.