Zeropearl VC led Rs 11.4 Cr Seed funding raised by aesthetic surgery platform TRUE ARTIS
TRUE ARTIS, an integrated platform for aesthetic surgery, has secured Rs 11.4 crore in a seed funding round led by Zeropearl VC. The round was also backed by Eleven, the diversified business group founded by Medanta co-founder Sunil Sachdeva, along with several angel investors.
The funding also included healthcare investors and industry operators such as Arjun Vaidya, Dhruv Joshi, Ambarish Gupta and Vivek Lohcheb, Chief Business Officer at PhonePe. Former senior executives from Airtel and OYO also participated in the round.
TRUE ARTIS plans to deploy the capital towards expanding its presence in Delhi NCR, with two additional centres expected to open over the next six to eight months. The company will also invest in strengthening its surgical and post-operative recovery infrastructure, growing its network of plastic and aesthetic surgeons, and upgrading its technology and patient-care systems, according to a company press release.
Founded in 2025 by Ankit Joshi and Sandeep Upadhyay, TRUE ARTIS operates as an integrated aesthetic surgery platform offering personalised care. Its model brings surgeons, surgical infrastructure, hospital-grade safety standards and dedicated recovery facilities together under one platform, while also focusing on patient privacy.
The company provides procedures and treatments covering facial aesthetics, breast surgery, body contouring, hair restoration and non-surgical aesthetics. Its proprietary technology manages the patient journey across different stages, from the initial enquiry and consultation to surgery and recovery.
TRUE ARTIS said it has treated more than 10,000 clients and carried out over 400 surgeries during the past nine months. Its centres are equipped with operating theatres, medical and surgical equipment, dedicated recovery areas, ICU support and private suites for patients.
The platform also maintains a multidisciplinary network of full-time and visiting plastic surgeons, giving patients access to multiple specialists through a single system. TRUE ARTIS currently has two centres operating across Delhi and Gurgaon.
The startup works with around 20 plastic surgeons across the Delhi NCR region and reports a 98% client satisfaction rate. It also said its first centre has achieved EBITDA break-even, while monthly revenue continues to grow at a double-digit rate.
