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Customer loyalty and marketing startupReelo raised $1 M from Gokul Rajaram

Silicon Valley-based angel investor Gokul Rajaram has contributed $1 million to the startup Reelo, which specializes in customer loyalty and marketing.

Increased hiring, a larger presence in existing and emerging international markets, and improved machine learning and artificial intelligence capabilities are all planned goals with the proceeds.

Reelo, a straightforward and reasonably priced solution to the issue of increasing consumer awareness of retail products, was founded in 2017 by brothers Prit and Parin Sanghvi. Among the many PoS billing software providers with which the platform has partnered are Petpooja, DotPe, and TMBill.

The company says it has expanded from being a boutique with about 70 businesses when it first started in Ahmedabad to now being present in 24 cities.

Reelo is a B2B2C SaaS platform that serves offline companies in a variety of sectors. Names like Jawed Habib, Bikanerwala, Gwalia Sweets, Ferns N Petals, La Pinos, and others are among its well-known brands.

 

 

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