With the official launch of its operations in Saudi Arabia, WellPal, a Flat6Labs portfolio company that was previously headquartered in Egypt, has taken a big step toward its goal of promoting healthy living throughout the Kingdom.
In an effort to revolutionize the wellness industry, WellPal has also obtained an undisclosed investment from a strategic investor to support its quick growth and expansion in the Saudi Arabian market. With this new round of funding, WellPal will be able to move more quickly toward its goal of becoming the preferred platform for Saudi Arabia’s health-conscious customers.
Using technology to provide customers with a carefully chosen range of health and wellness products from reliable suppliers and vendors, the company uses a dropshipping business model. WellPal can offer a large selection of products thanks to this model’s supply chain process optimization, which eliminates the need for inventory holding and fulfillment logistics management.
One of the goals of Wellpal’s future roadmap is to incorporate an AI engine that will offer customized recommendations to help Saudi Arabians on their journey toward wellness and health. In order to provide an even more seamless user experience, the company also intends to broaden its range of products, grow in the MENA area, forge significant alliances with national and international health brands, and improve its platform.
Mohamed Ali, Wellpal’s CEO and co-founder, shares, “We are proud to support the Saudi Vision 2030, particularly in enhancing the quality of life for its citizens. Through WellPal’s AI-powered features, we look forward to providing tailored health and lifestyle products that can help our customers make smarter and healthier choices.”
