Indian Beehive

AgriTech startup Animpet launches e-commerce platform for animal products

Indian AgriTech startup Animpet has launched an e-commerce platform. The platform offers animal products with a wide range of products for pets and livestock. The platform aims to make it easier for farmers and pet owners to find and buy quality animal products online.

Commenting on this, Karishma Dagar, co-founder and Chief Marketing Officer said, “Vendor number will be scaled up to one million, offering 10 million products. The platform is an attempt to give an organized marketplace, which hitherto is largely physical and unorganized, offering B2B, B2C, and C2C services on a single platform.”

She further added, “The platform would have 15 verticals ranging from livestock trading, dairy products, poultry, meat and products, animal feed, nutrients, medicines, and veterinary services.”

An official statement put out by read, “The platform is an open-for-all platform where anybody, from an established brand to a local vendor, can register and sell their services and products with the advantage of a zero-joining fee.”

Karishma Dagar further commented saying, “India is the global leader in milk production, number two in fisheries, number three in egg production, number four in buffalo meat exports, etc. Yet the irony is that the entire animal economy is heavily segmented and largely unorganized. This caught our imagination and over four years of subject research along with technology deployment for the purpose has resulted in”
The e-commerce platform will also offer a wide range of products which includes animal feed, supplements, grooming products, and other accessories. Animpet will also provide information and guidance on the care and well-being of animals.

The Gurgaon-based startup was founded in 2021 by Bhaskar Pathak, Ashish Gupta, and Karishma Dagar. They launched the startup after conducting successful trials with over 25,000 vendors offering 1,50,000 products and services.




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