ReplyAll, a Bengaluru-based apparel brand focused on all-day clothing, has raised Rs 6.8 crore ($750K) in its first funding round led by Sparrow Capital and Antler India, with participation from Bharat Founders Fund, DeVC, and several D2C founders including Shantanu Deshpande, Revant Bhate, Ashish Goel, Sangeet Agarwal, Navin Parwal, Nikhil Bhandarkar, and Arjun Vaidya.
The money raised will go toward developing new products, growing the pipeline of materials and designs, and expanding the brand’s market reach. ReplyAll intends to develop advanced technical fabrics and adaptive designs targeted at urban consumers seeking versatile clothing.
Founded by Rushabh Sanghavi, ReplyAll is creating a new category it calls all-day clothing, designed for continuous use across work, movement, travel, and daily activities. The brand’s strategy is based on fabric engineering, material science, and functional design with an eye toward the climate and consumer preferences of India.
The apparel market in India was estimated by market research to be worth $59.3 billion in 2024. The $8.89 billion market for functional clothing is expanding at a rate of 5–6% per year.
The brand is introducing a line of men’s all-day apparel made of materials designed for stretch, breathability, thermoregulation, and sweat resistance. The company aims to offer clothing that works across multiple daily contexts and emphasises performance at the fibre level.
ReplyAll defines its category as purpose-built apparel designed for continuous use rather than trend-driven fast fashion.
