Building a thriving decentralized ecosystem for multi asset classes: Pandora, Pushkar Vohra

Pushkar Vohra, a forward-thinking leader with sound business judgement, entrepreneurial and quantitative analytics to execute strategic partnerships and multi-million-dollar technology business transactions. Pushkar Vohra was Co-Founder and CEO of Blockslab, India’s first company to successfully raise an international ICO for more than 16M USD, Blockslab grew from bootstrapping to 2.5m USD revenue within the first year and got much international recognition. Pandora Finance is a one-stop solution to build NFT Dapps and marketplaces, avail customized features and induce cross marketplace liquidity by integrating on Express SDK.

Incubees: Tell our readers about yourself and your journey of becoming an Entrepreneur.

Pushkar Vohra: After earning my degree from the university and starting a job as a business development manager, I worked up the guts to pursue my ambition of starting my own venture. I’ve always had the need to think beyond the box, so in 2014 when I began my start-up career in the Ed-tech industry, the field was still emerging so there were multiple strategies to yet unravel.

In fact, the Indian cryptocurrency market was still in its infancy when I launched Blockslab, but I had full confidence in the revolutionary potential of blockchain technology. With the help of my team, we were able to successfully launch a few ICOs and develop some products that received widespread international acclaim.

A few setbacks later, I understood how much I still had to learn. The difficulties were worthwhile, though, because they taught me about all the highs and lows and improved my skill set and decision-making. Unaware that I was about to embark on yet another thrilling experience, I shut myself in the room, kept thinking for days, and came up with a sound project and superior execution techniques.

Currently, I am working on my dream project “Pandora Finance” – focusing on empowering the world with a borderless, seamless, and trustworthy NFT economy. Numerous global industrial giants have already given Pandora a great deal of notoriety, and it keeps getting more. At Pandora, I envision constructing a thriving decentralized ecosystem with the goal of enabling everyone to bring their digital and physical assets on-chain to take advantage of tremendous liquidity.

Incubees: Tell us more about your startup ‘Pandora Finance’ and what motivated you to start it.

Pushkar Vohra: Pandora Finance is a liquidity induction ecosystem that aims to bring a greater spectrum of illiquid multi-asset classes to help users realize the potential value of their assets.

In recent times, we have seen that blockchain has been redefining the future of the digital world by unlocking the exclusive territory of revenue-generating NFTs. But it is still difficult to channel liquidity across the NFT ecosystem even with this exclusivity.

Most NFT projects often lose their lustre in the existing marketplaces because there are too many projects that overlap each other which inevitably affects the visibility & accessibility of NFT assets and makes them more illiquid in nature. Besides that, these marketplaces use the lock-in mechanism model which makes the users dependent on the existing NFT Marketplaces – that means users’ NFTs are locked in only one marketplace; they cannot exchange or swap assets, or even claim royalty if they wish to switch to another Marketplaces.

This prevalent problem of liquidity crunch in this space, actually motivated us to realize the vision of Pandora.

Incubees: What is the vision of the company? Do you plan to grow organically or are you looking for funds?

Pushkar Vohra: At Pandora, our vision is to enable anyone to:

• Bring their multi-assets onto the decentralized network.
• Lend, borrow, and trade their assets across Pandora’s Finance Ecosystem.
• Unravel the potential value of their assets without any intermediary.

We believe that Pandora Finance will cater to the current needs of every NFT enthusiast with its Data-Rich products and allow them to explore this thriving arena with complete transparency, in-depth information, and no barrier.

Incubees: Tell us about the products you offer.

Pushkar Vohra: Currently, Pandora Finance offers two significant products: Express Protocol & Unity Market.

Express Protocol

Express Protocol is an open-source protocol that enables anyone to create their own NFT Marketplace or NFT Dapp in just a matter of minutes at no development cost. Its multi-chain Data-Rich SDK eliminates all the complexities of smart contracts or blockchain to boost the capabilities of actualizing the NFT Projects with little effort. Also, building NFT Marketplaces or Dapps on a Protocol Layer helps users cross-list their assets across multiple platforms since all the NFTs will be existing and interact with each other on the Protocol Layer rather than on individual NFT Marketplaces.

Therefore, users can list, sell, auction, and lend their NFTs across multiple Marketplaces and can simultaneously boost the visibility and accessibility of their NFTs. Besides that, users will have complete control over their NFT Marketplace with no dependency on any third party or intermediary.

Unity Market

Unity Market is a one-stop dashboard that simplifies the discovery & analysis of indexed NFTs on a single platform for wider audience reach and improved dynamics. Our platform is very user-centric and Indexing NFTs on it is a cakewalk through API Integration. Plus, with just one click, users can share their NFTs on social platforms like Twitter and expose them to a wider audience at no cost. This inevitably helps the users to market their NFT projects on a wider scale to increase NFTs’ utility and community engagement.

Soon, we’re also going to launch Express Protocol V2 and another amazing product of Pandora Finance. So, stay tuned with us!

Incubees: Tell us about your team. What keeps them motivated?

Pushkar Vohra: Well, the great thing about working in Web3 is that it’s full of talented and creative people. And my team is no exception! Our team is made up of 22 young people with a variety of skills and experience. We have hired people who have worked at companies like Ocean Protocol, Zappfresh, HP, Google and Mozilla. They have a great understanding of the industry which helps them drive results. Although they all have a special area of expertise, they are capable of wearing multiple hats and handling any position – even those that have little to do with their experiences.

Apart from that, it feels great sitting down with the team where everyone is pitching in and contributing ideas and working towards executing them. I’m so grateful to have such an amazing team!

Incubees: Share with the readers about your experience of launching Express Protocol Mainnet at Web3 Conference India.

Pushkar Vohra: Launching the Express Protocol Mainnet at Web3 Conference India was a surreal experience. We introduced Express Protocol and shared various insights about it. We also organized a Development Workshop for all the NFT Enthusiasts to guide them on ‘How to create your own NFT Marketplace/Dapps’. Towards the end of the workshop, we had a fun and exciting Quiz with the audience and received positive responses from them. Besides that, we also hosted the Express Protocol Mainnet Launch Party where we invited everyone who attended the Web3 Conference in Goa to celebrate the beginning of the new decentralized future of the Web3 Economy. There we had the pleasure to meet various Web3 Projects who were intrigued to create their own NFT Dapps/Marketplaces on Express Protocol, provide value to users all over the world, and strengthen ties with them. Additionally, the overwhelming response we got at Web3 Conference has strengthened our resolve to keep coming up with unique projects for you.

To know more, visit: https://pandora.finance/