Mumbai Angels and Campus Fund participated in a pre-Series A funding round led by Homegrown Ventures, which raised Rs 7.2 crore for the vertically integrated cold-pressed oil brand Gramiyaa.
The Bengaluru-based business had previously raised $1.14 million from Homegrown Ventures and other investors in a seed round.
According to a press release from Gramiyaa, the money will be utilized to increase production capacity to 4 lakh liters per month, improve sourcing skills, optimize manufacturing procedures, and fortify distribution channels, including its D2C platform.
Sibi Manivannan established the cold-pressed cooking oil brand Gramiyaa in 2016. Among their offerings are wood-pressed oils in a range of flavors, including coconut, sesame, and groundnut. In Tamil Nadu, the company sells most of its goods both online and through independent retailers. It runs its own cutting-edge manufacturing plant, guaranteeing process integrity, hygienic conditions, and consistency.
Cold-pressed oils have traditionally been linked to small-scale manufacturing and disjointed supply chains, but Gramiyaa is redefining the category through scale and structure by emphasizing manufacturing excellence and vertical integration. It guarantees that customers will receive superior oils derived from premium seeds, free from the irregularities that frequently plague the market.
With the highest standards of safety and consistency, Gramiyaa guarantees authentic extraction by fusing traditional wood and stone mills with contemporary, sanitary facilities. Reaching customers through its D2C platform, major retail locations, e-commerce, and quick-commerce channels, the brand offers a large selection of cold-pressed oils.
