Consumer fitness brand Cube Club secured $1.1 M Seed funding from multiple investors

Cube Club, a company that sells fitness products to consumers, received $1.1 million in seed funding from Rajeev Sahney of New Vernon Capital, Siddharth Ladsariya of Everest Fleet, Harsh Jain of Dream11, and Salgaocar Family Office.

Dopamine, a new fitness app from Cube Club, offers users challenges, content from influencers, and rewards for reaching fitness goals. Dopamine will use artificial intelligence, claims the company, to track users’ progress, offer insights based on their preferences, and personalize recommendations.

Dopamine was founded by Pratik Agarwal, Siddhesh Ghuge, and Yash Thakur with the goal of connecting fitness enthusiasts worldwide and boosting their levels of motivation and engagement.

It will serve as a private Cube Club community that will mainly serve to connect fitness enthusiasts. Additionally, the app will give fitness industry professionals a place to advertise their services.