Direct-to-consumer (D2C) apparel brand ReplyAll has secured Rs 9.7 crore in a pre-Series A funding round jointly led by Sadev Ventures and Atom XVII. Other participants in the round included ISV and Long View Ventures, existing investors Sparrow and Antler, as well as several angel investors.
The brand had earlier raised Rs 6.8 crore ($750K) in its maiden funding round in December last year, led by Sparrow Capital and Antler India. Bharat Founders Fund, DeVC and several D2C founders also participated in the round.
The newly raised funds will be deployed towards fabric research and development, product design, expanding into new categories, and strengthening the brand’s retail and community presence, ReplyAll said in a press release.
Founded in 2025 by Rushabh Sanghavi, ReplyAll offers performance-oriented clothing and everyday apparel catering to work, travel, fitness and casual occasions.
Based in Bengaluru, the brand focuses on combining versatile designs, functional features and innovative materials to create apparel suited for daily use.
According to the company, its Temperform™ fabric, featured in the Coolest Tee, is engineered to regulate heat during everyday activities and sports. Meanwhile, its Flexknit™ material provides stretch and wrinkle resistance in trousers designed for work, travel and casual settings. The brand plans to increase investments in fabric research while broadening its product portfolio.
ReplyAll said it has maintained month-on-month revenue growth over the past seven months. Its first three product launches, namely the Coolest Tee, All-In Pants and Stepwise Tee, were completely sold out. Repeat buyers currently contribute 40% of the company’s revenue.
