Dubai: UAE-based GetBee, a tech startup that aims to empower knowledge exchange through its platform, has announced a partnership with Dubai’s Chalhoub Group, the leading partner for luxury in the Middle East who are changing the future of retail by building omnichannel experiences.
GetBEE, in order to create a digital concierge service for Chalhoub, has partnered with over 15 luxury fashion and beauty brands of the Group including Faces, Dolce & Gabbana, and Lancôme. These brands were onboarded to a collaborative e-retail platform which allowed their beauty and fashion advisors to interact and engage with their customers using conversational commerce technology.
This partnership is aligned with Chalhoub Group’s transformational principal ‘Startups Are Our Allies’, and one of the Group’s core values, Entrepreneurship. The project received an internal excellence award for pioneering such innovative work together.