Sales playbook automation platform Sharpsell.ai raises Rs 30 Cr Series A funding

In a Series A round, the SaaS-based sales playbook automation platform Sharpsell.ai raised Rs 30 crore ($ million), of which Rs 10 crore came from the Equentis Angel Fund.
The money will be utilized to improve product capabilities, grow within already-existing sectors including pharma and BFSI, and promote international expansion throughout MENA and Southeast Asia.
Established in 2022, Sharpsell.ai offers AI-powered sales enablement solutions that are utilized by thousands of field sales agents from over 30 Indian organizations, such as LIC, Axis Bank, IDFC First Bank, SBI Life, Mahindra, and Whirlpool.
To boost frontline sales effectiveness, the platform provides dynamic, tailored information, pre-made sales pitches, and contextual coaching tools.
In the global sales enablement market, Sharpsell.ai has competition from companies like Pitchlane, Showell, and Allego.




