OK Labs Inc., which operates culinary experience-focused platform Klovechef, has raised $1 million (about Rs 7.5 crore) in a pre-Series A funding round.
The round in the United States- and Bengaluru-based company has been led by startup incubator and accelerator Venture Catalysts, one of the most active investment platforms this year.
Klovechef was set up in 2017 by Bahubali Shete and Asha Shete, with celebrity chef Sanjeev Kapoor later joining as a co-founder. The company says its artificial intelligence-based platform brings conversational technology to enhance consumer culinary and buying experiences.
This platform acts as an assistant and allows users to add ingredients to their grocery list, get recipe recommendations, and receive personalized step-by-step help with the meal preparation process.
The company will use the capital it has raised to grow its user base and accelerate its expansion into the North American voice shopping market.
“Since the viral outbreak of COVID-19, people prefer to rely on home-cooked meals on account of safety and hygiene concerns. Consequently, we believe that Klovechef is well-poised to capitalize on this trend through its remarkable AI-based product,” Venture Catalysts co-founder and president Apoorva Ranjan Sharma said.