Web3 advertising platform Linkko secured strategic funding from W3M Ventures
Linkko, a Singapore-based platform that is leading the way in web3 advertising, has announced that it has completed a strategic funding round led by Web3 Media Ventures (W3M Ventures), marking a significant milestone in its journey.
In a statement released last Friday, Linkko stated that the capital infusion represents a turning point for the company, which seeks to build an ecosystem that benefits both users and advertisers.
Linkko wants to raise the bar for user-centric design and data privacy, fostering a smooth and reliable environment and enhancing and harmonizing the relationship between advertisers and users.
W3M Ventures’ strategic investment thus opens the door for Linkko to enter an exciting new stage of development and innovation.
The development of innovative features, increased collaborations, and a larger user base are other goals that Linkko’s team has set for itself in order to establish the company as a pioneer in the decentralized advertising industry.
“We are thrilled to have W3M Ventures join our round as lead investor and strategic partner and we look forward to learning from its founders’ experience in the space,
“This investment validates the potential of Linkko while accelerating our vision of creating a fair and rewarding advertising platform that benefits users and advertisers alike,” said Maxime Berger, Chief Executive Officer of Linkko.
Linkko is a platform that rewards users for watching targeted advertisements in an equitable and transparent ecosystem.
The platform uses on-chain analytics to provide advertisers with incredibly accurate targeting.
The targeted users’ complete attention is ensured by their instant ability to claim their rewards.
As per the statement, Linkko’s objective of empowering users and promoting an equitable model for advertisers and users is reinforced by the strategic investment made by W3M Ventures.
Linkko transforms the way users interact with ads by offering unparalleled precision while protecting users’ sensitive data. This is in response to challenges facing the advertising industry today, such as stricter data privacy laws, the rise of cookieless browsers, and changes in iOS and Android’s in-app tracking policies.
Users are compensated for their attention without having their identity compromised because the system only uses wallet information. Users receive rewards for each advertisement they watch, which can vary from a few cents to several dollars, based on how appealing their profiles are to advertisers.
With blockchain activity, Linkko’s powerful on-chain analytics engine creates accurate and validated user profiles.