The Gurugram-based pain-care and wellness company Zanskar has raised Rs 2.8 crore in seed money under the direction of Zeropearl VC.
Amit Baid (10X Growth Ventures), Pawan Gupta (Fashinza), and Nidhish Mundra (Oaktree Capital) were also involved in the round as angel investors.
The money will go toward the company’s product portfolio expansion, research and development, and digital marketing expansion. In addition, it intends to expand its D2C business and offline retail presence.
A joint pain cream with vitamin B6 and a migraine relief roll-on with magnesium are among the products of Zanskar, which was founded by Anshul and Manu Mittal, classmates from IIT Delhi.
Zanskar products are already in use by more than 50,000 customers throughout India. In the future, the company is developing new formats for muscle recovery and arthritis. Additionally, it intends to test wellness centers in major cities and grow its AI-powered physiotherapy app.
Products from Zanskar can be purchased on its website as well as on websites like Flipkart, Amazon, Tata 1mg, and Blinkit.
According to market research, the market has grown at a rate of 18% per year over the last five years, which is nearly three times faster than the overall OTC market. It is expected to reach a valuation of nearly Rs 16,000 crore in 2025.
