Cookr, a startup in the home food tech market, has raised $1 million (Rs. 8.25 crores) in pre-seed funding from investors including angels from Titan Company, WilcoSource LLC, RXDataScience Inc, Quadrand Resource LLC, and the Social Company.
According to a news statement from Cookr, the firm intends to use the cash obtained to establish the marketplace across India, grow the team, add additional features to the platform, and increase people’s access to healthy food.
With more than 500 home chefs on the platform, Cookr, which was founded by Praba Santhanakrishnana, Saravanakumar Kandasamy, and Nirmalkumar Muthu, provides a variety of wholesome and sanitary home-cooked meal alternatives while accommodating clients’ dietary demands and preferences. Cookr connects with home cooks to provide meals made from scratch right to your door.
Without sacrificing flavour or quality, Cookr has positioned itself as an alternative to restaurant-delivered cuisine. Coimbatore, Madurai, Trichy, Hosur, Chidambaram, Thanjavur, Salem, Vellore, and Kumbakonam are the nine cities in Tamil Nadu where the Chennai-based firm is now operating. It also says that all of its partner chefs are FSSAI-certified.
The business, which contends with Dotshot, NatureBox, Evo Foods, and others, hopes to sign up 200,000 home cooks over the next five years.
The idea of home-cooked cuisine is not new, and other competitors have tried this strategy in the past. Most of them, nevertheless, were unable to climb. One such business that received support from Kalaari was HolaChef. In October 2018, Ola’s Foodpanda purchased the Mumbai-based business through a fire sale.
