A $3.6 million funding round is secured by 4Partners, a dropshipping service based in Dubai, to help the company enter the UAE market and further its plans for regional growth and expansion. With the help of its extensive platform and efficient logistics, the company hopes to help companies of all sizes quickly establish fully functional online stores.
With automated logistics that don’t require partners, access to millions of in-demand products without upfront bulk purchases, and a cloud-based IT infrastructure that doesn’t require coding or maintenance, the 4Partners solution solves major problems faced by e-commerce business owners. Sellers can independently manage their profit margins under this e-commerce model, which ships products straight from suppliers to customers, freeing them up to concentrate on sales and marketing tactics.
4Partners can facilitate cross-border shipping and serve customers globally with warehouses in the UAE, Germany, the USA, Turkey, and China, as well as over 7 million authentic branded goods from 753 suppliers worldwide. This allows online stores to offer a wide variety of items to customers without having to worry about managing stock or shipping.
By 2025, the MENA e-commerce market is projected to grow to a $50 billion market size. Dropshipping is expected to grow at a compound annual growth rate (CAGR) of 17.9% within this industry between 2024 and 2030, primarily due to rising consumer demand for a wide range of easily accessible products. With its straightforward and effective tools for small and medium-sized enterprises—such as automated international logistics, millions of products, and content management systems for online stores—4Partners hopes to transform the market.
Aleksandr Betra, CMO at 4Partners, states, “We are excited to launch our service in the UAE and offer a comprehensive e-commerce solution that empowers businesses to thrive in a competitive market. Our platform eliminates the complexities of logistics and inventory management, enabling our partners to focus on what they do best: selling and growing their brands.”
Furthermore, companies can benefit from the expanding mobile commerce trend by integrating the 4Partners catalogue with the Shopify store. Over half of all retail e-commerce sales are expected to come from this trend globally in 2023, with sales projected to reach $1.7 trillion. With nearly 80% of retail website traffic and 66% of orders coming from mobile devices worldwide, 4Partners’ features—like automated logistics, cloud-based IT infrastructure, and access to millions of in-demand products—position businesses to succeed in the cutthroat world of mobile and cross-border shopping.
