Atome Financial, a fintech startup, has obtained a US $100 million financing facility from HSBC Singapore. This funding will help Atome Financial’s attempts to grow and solidify its foothold in Asia.
The umbrella firm Atome Financial was established in 2017 and consists of two brands: Atome and Indonesia’s Kredit Pintar.
The buy-now, pay-later platform Atome collaborates with more than 15,000 retail partners in 10 Asian regions, including industry heavyweights like Zara, Shein, Zalora, and Nike. A mobile-first loan business available only in Indonesia, Kredit Pintar, claims to have received over 20 million downloads.
Advance Intelligence Group, a unicorn company based in Singapore, has a subsidiary called the umbrella company that concluded a $400 million series D investment in September 2021. The group was now valued at US $2 billion as a result.
The parent company of Atome Financial last sent it US $45 million in July.
In 2025, the BNPL market in the Asia Pacific is projected to lose US $5.2 billion due to present global difficulties. Southeast Asia appears to be unaffected, though. In contrast to the Western BNPL pioneer Klarna, which has had roughly US $40 billion wiped off its worth, Atome and its Southeast Asian competitors have been reaching growth objectives and conducting business as usual.
