Under the direction of Utsav Somani, the marketing platform Grexa AI has raised Rs 15.5 crore, or roughly $1.85 million, in a seed funding round. DeVC (Z47’s seed fund), Bharat Founders Fund, and individual investors Revant Bhate, Vaibhav Domkundwar, Ramakant Sharma, and Sumit Gupta also participated in the round.
According to a press release from Grexa, the money raised will be used to improve market reach and innovate new products.
Grexa AI, which was co-founded in 2024 by Ashutosh Kumar, Ayush Varshney, Arpit Oswal, and Narendra Agrawal, uses AI to automate and optimize a variety of marketing tasks while offering enterprise-level digital marketing capabilities in an easy-to-use and approachable manner.
Local SEO, social media, online ads, and website management for small businesses are all integrated into the Thane-based company’s AI-powered platform. Since small businesses in India might not have the resources or technical know-how to properly manage their online presence, the platform was created especially to meet their needs.
More than 21,600 businesses in a variety of industries, including salons, clinics, gyms, cafés, and more, are already using Grexa AI, which claims to use an autonomous AI engine to deliver full-funnel, always-on marketing. By combining full-funnel, independent marketing into a single, user-friendly app, the platform hopes to revolutionize digital growth for India’s more than 6 crore small businesses by doing away with the need for agencies, independent contractors, or sophisticated tools.
