Plix secured Guild Capital & RPSG Capital Ventures led USD 5 M in Series A round
Plix, a fast-growing pure plant-based nutrition brand for everyday wellbeing and strength, announced that Guild Capital and RPSG Capital Ventures have invested USD 5 million in its Series A round.
The funding will be utilised to develop various first-of-their-kind nutraceuticals products that address important health problems. In the following 12 months, around 85 SKUs are expected to be released. In addition, the firm is aiming to attract additional senior leadership talent, strengthen its R&D team, and expand into new markets.
Rishubh Satiya, Co-Founder, Plix said, “Plix is working towards eliminating the presence of junk goods, carbonated drinks and unhealthy foods from dinner tables in India and replace them with clean, plant-based nutritional foods. The vision with which we started the company has grown stronger with the recent pandemic highlighting the importance of a plant-based diet for all-around health and well-being. Our brand ethos lies in complete transparency while educating consumers on what goes into the products that they consume. We aim for Plix to become India’s No. 1 plant-based nutrition company for millennials and Gen Z in the next twelve months. We want to innovate, evolve and create an ecosystem of shared values on a more conscious level with health as a priority”.
Akash Zaveri, Co-Founder, Plix, said, “There is a heightened awareness today about what is going inside our bodies, especially among millennials. People are looking for transparency in terms of knowing what they consume and this is where Plix is making a difference with its ingredient-first approach. We are committed to giving nutrition a purpose with products that use only the highest quality ingredients. We are ready to enter the next phase of growth, expand our team and technology, and introduce innovative products to our portfolio. We thank Guild Capital and RPSG Capital Ventures for placing their trust in us and look forward to building a cleaner and healthier world together”.
