The MENA region is the first to see the transformation of the global e-commerce landscape, a mission that UAE-based AI startup qeen.ai is pursuing with the successful completion of a $2.2 million pre-Seed funding round. Leading the round is Wamda Capital, with participation from both domestic and foreign investors, including Jabbar Group, Phaze Ventures, Eureka 460, and 10x Founders, Aditum, and Dara Holdings.
Established in August 2023 by former Google and DeepMind employees Dina Alsamhan, Ahmad Khwileh, and Morteza Ibrahimi, qeen.ai leverages the GenAI revolution and the wealth of experience of its partners to offer self-sufficient and comprehensible AI solutions specifically designed for e-commerce enterprises.
An era increasingly shaped by AI tools and the convenience they bring to daily life, the e-commerce sector finds it difficult to meet consumer demands. It is now standard practice to talk about liquid expectations, which are expectations that consumers have formed based on their greatest experiences across platforms and industries.
Enterprises recognize this trend clearly and want to incorporate the newest AI technologies into their tech stack, but many don’t know where to begin or don’t have the resources to do it well. With a staff of former Google and DeepMind specialists who spearheaded the GenAI revolution and have tracked the market’s development over the last ten years, qeen.ai steps in at this point. For e-commerce companies of all sizes, the company offers AI solutions that are both accessible and self-sufficient.
“We are thrilled to back qeen.ai in their mission to disrupt the e-commerce space in the MENA region,” says Fadi Ghandour, the CEO of Wamda Capital, adding, “We believe that qeen.ai is well poised to achieve substantial growth and success, as it fulfils a crucial market need by providing businesses with accessible AI solutions that can significantly improve their revenue, thanks to the founder team’s expertise in AI and their deep understanding of e-commerce challenges.
“This investment aligns perfectly with our mission to support innovative entrepreneurs who have the ability to make a significant impact on the industry,” he added.
By filling a significant void in the e-commerce industry, qeen.ai provides native GenAI product discovery solutions with no code needed to increase online sales and customer lifetime value (LTV) for e-commerce companies. They use cutting edge AI in their dynamic content product, which is designed especially for e-commerce across all verticals. Without requiring human intervention, the content is automatically improved in real time and across multiple languages by leveraging user interactions as a learning platform. Furthermore, qeen.ai’s generative search capabilities outperform conventional tools that concentrate on keywords, providing an enhanced search experience for the GenAI era.
Current customers have seen significant improvements in conversion rates, with an average uplift of 30%. Qeen.ai offers a unique advantage in a market often underserved by existing solutions, thanks to its multilingual AI models that are exceptionally adept at understanding the nuances of the Arabic language.
By utilizing the full potential of GenAI and optimization technologies in an approachable and straightforward manner, retailers can provide seamless, winning experiences to their customers and customers can easily find what they’re looking for in the future, according to qeen.ai.
