Pratham Mittal (founder of Masters’ Union and Tetr), Malika Sadani (co-founder of The Moms Co.), and Manish Poddar (co-founder of Rare Rabbit) have contributed seed money to ServeClub, a domestic pickleball equipment company.
Product development and the expansion of offline and online sales throughout India will be the goals of the proceeds.
USAPA-certified paddles from ServeClub, which was founded by a group of Tetr College of Business students from the US, Cuba, Mexico, Germany, and India, are priced between Rs 7,000 and Rs 9,000, making them an affordable substitute for international brands that frequently sell for more than Rs 15,000 in retail.
In the next two quarters, ServeClub hopes to increase monthly sales by 20–25%. The company says it has partnered with more than 25 entities, such as courts, clubs, and fitness brands. Direct-to-consumer sales and planning community engagement activities are part of the expansion plans.
With more than 50,000 players, the Indian pickleball market is expanding at a 26% CAGR, per market research. By 2031, the global market is expected to grow to $1.59 billion.
