A Rs 200 crore fund dedicated to microbreweries has been introduced by investment firm Optimistic Capital. With a focus on important markets like Bengaluru, Hyderabad, and Pune, the fund offers investors a chance to participate in India’s rapidly growing microbrewery industry.
Optimistic Capital stated in a press release that the fund was designed to profit from the microbreweries’ profitability and the expansion of the craft beer market.
Edwin Daniel, Varun Krishnan, Jeff Jose, and Karthik Chandrasekaran are the fund’s backers. An owner-operator strategy is employed by the alternative investment fund Optimistic Capital. It makes financial investments while actively managing and fostering the expansion of the businesses in its portfolio. The company focuses on developing enduring, industry-leading brands with the goal of creating long-term value.
Microbreweries, according to Optimistic Capital, are distinct from eateries, lounges, pubs, and bars in that they provide a welcoming atmosphere that is appealing to people of all ages and socioeconomic backgrounds. The microbrewery model outlasts other conventional F&B formats because of its large space requirements for beer production and its ability to regularly alter cuisine and craft beers to accommodate guests’ shifting tastes.
Based on market research, there will be more than 1,000 microbreweries in India by 2030, which is three times more than there will be in 2024. There are over 80 microbreweries in Bengaluru alone.
Among the well-known brewing companies in India are Proost Beer, Maka Di, Arbor Brewing Company, Kati Patang, Witlinger, Bira 91, and Simba.
