The adtech gaming platform StreamO has seen a substantial investment from Pravis, a growth marketing firm founded by the former Momspresso co-founders.
This endeavor aims to investigate the significant commercial potential of the quickly expanding gaming industry, especially among Generation Z.
Pravis’s new partnership with StreamO is expected to bolster the company’s leadership in facilitating brand connections with the active Gen Z gaming community.
StreamO, which links brands with gamers and their live viewers, was founded in 2021 by Tushaar Garg and Ankit Bhatia. It has over 20,000 gamers and over 300 million Gen Z subscribers.
After leaving Momspresso to join Honasa (MamaEarth), Vishal Gupta and Prashant Sinha, co-founders of Pravis, intend to use their experience creating internet products and influencer connections to advance the gaming industry.
With over 100 noteworthy brand interactions, StreamO says it has successfully partnered with major brands like Netflix, Amazon Prime Video, Intel, Sony PlayStation, OnePlus, Hero, Crocs, Taco Bell, and Spotify.
