The $20 million Series A funding round led by ICONIQ Growth, with participation from current investors Elevation Capital, was closed today, according to UnifyApps, the Unified Enterprise GenAI platform. The new funding includes Matt Jacobson, General Partner at ICONIQ Growth, joining UnifyApps’ board of directors. With this most recent round, the company has raised $31 million in total funding. With their Unified Enterprise AI Agent platform, they hope to bring the advantages of AI to every department.
In the past year, UnifyApps has developed a thorough data foundation to link and automate businesses, meeting a crucial need in contemporary business settings where hundreds of different software programs and data sources can lead to fragmented workflows, data silos, and efficiency losses. Developed for complexity and scalability, UnifyApps uses AI to integrate SaaS apps, enabling businesses to automate processes, manage data centrally, and build reliable data pipelines without knowing how to write code.
In the Middle East, where data-driven transformation and AI integration are top priorities, UnifyApps is well-positioned to grow its support for organizations there with this new funding. With Dubai as its Middle Eastern headquarters, UnifyApps is firmly established in a market that is quickly embracing AI-powered solutions and complementing the UAE’s national AI initiatives.
By utilizing UnifyApps’ AI-powered data platform, businesses can now implement custom AI agents tailored to their unique requirements, improving operations in all divisions, including sales, HR, and IT. With tools for observability, guardrails, and fine-tuning, these AI agents—which are based on UnifyApps’ Unified Enterprise GenAI Platform—ensure AI deployment that puts accuracy, security, and auditability first. These factors are crucial for companies operating in rapidly changing and innovation-focused markets.
“UnifyApps understands that you need a holistic approach to achieve trusted, effective AI agents,” said ICONIQ Growth General Partner Matt Jacobson. “By aligning every data source and application to an enterprise use, they are enabling AI to actually understand and orchestrate work. We are proud to be working with UnifyApps co-founder and CEO Pavitar Singh again, as we believe he deeply understands what is required for the largest enterprises to address their data fragmentation problems to achieve amazing results.”
Haitham ElKhatib has joined UnifyApps as its new Chief Revenue Officer and co-founder in tandem with the new funding. ElKhatib was the Senior Vice President of Sales for Growth Markets at Sprinklr before joining UnifyApps. His track record of growing enterprise software businesses will be crucial to UnifyApps’ increased market share and earnings.
“UnifyApps is deeply grateful for the opportunity to work with ICONIQ Growth, a team that is unrivalled in their ability to uplift the next big players in SaaS,” said Pavitar Singh, CEO and co-founder of UnifyApps. “Their deep network and partnership will be instrumental in our next stage of growth as we bring our AI agent platform to enterprises everywhere.”
With its initial clients, which included one of the top five banks in the world, a top telecom provider, and a top security firm, UnifyApps has achieved considerable success. The demand for solutions that streamline and expedite AI integration in enterprise settings is urgent, as evidenced by the customer momentum. The company has grown quickly as a result of this success, adding more than 150 employees and opening new offices in Gurgaon, Dubai, and New York.
