The haircare company &Done, led by RTP Global, raised $3 million in a Series A round with a post-money valuation of Rs 125 crore. All In Capital, Suashish, angel investor Kitty Agarwal, and Titan Capital co-founders Kunal Bahl and Rohit Bansal participated in the round as well.
In December of last year, All In Capital led a pre-seed round in which the Gurugram-based company raised Rs 6 crore.
According to the company, the new funding will be used to invest in brand development, grow the team, expand its network of salons, and scale research and product development.
&Done is a high-end professional haircare brand that was founded in 2023 by Saumya Yadav and Atit Jain. It specializes in science-backed products made especially for Indian hair types and climates. Using a salon-first business model, the brand collaborates with international formulation partners and salons to create products that are tested in actual Indian settings.
&Done seeks to address major issues that Indian salons face, such as the lack of high-performance formulations in domestic alternatives and the fact that imported products are frequently made for Caucasian hair and temperate climates. Both Indian consumers and professional stylists test its products, which use active ingredients sourced worldwide.
More than 500 upscale salons in Delhi NCR, Karnataka, Tamil Nadu, Uttar Pradesh, and Hyderabad carry the brand’s professional line. With several launches scheduled for 2026, it currently sells two retail products and four professional SKUs both offline and online.
A market study projects that the Indian haircare market will expand at a compound annual growth rate (CAGR) of 11.02% between 2025 and 2033.
“Salons are central to our journey. The country’s top stylists were the first to test our formulations, and their feedback has shaped every iteration of our products. We want to redefine what ‘Made in India’ stands for in haircare because Indian hair deserves a lab of its own,” added Saumya Yadav, co-founder of &Done.
According to &Done, it has served 15,000 clients via its website, 35,000 through marketplaces, and is present in more than 500 salons. The company faces competition from companies like Olaplex, Nexxus, Redken, and Moxie.
