Pehle Jaisa raises $300K Pre-series A funding from Climate Angels, Pantnagar Capital
A pre-Series A funding round led by Climate Angels and Pantnagar Capital has raised $300K for Pehle Jaisa, a startup that turns waste into opportunity.
In a previous seed funding round, the Gurugram-based business raised $169K.
According to a press release from Pehle Jaisa, the money raised will be used to expand its decentralized rural waste management model throughout Indian villages.
The company Pehle Jaisa, which was co-founded in 2022 by Pankaj Pandey, Ehtesham Farooqui, Shabih Abbas, Sumit Suman, Wasim Akhtar, and Mantosh Kumar, focuses on decentralizing the production of organic fertilizers by integrating with waste centers. Through the elimination of the “first mile” cost in manufacturing, the company hopes to produce premium organic fertilizers at competitive prices.
Every Indian village will be self-sufficient in the future, producing its own fertilizer, electricity, and gas, according to Pehle Jaisa. It seeks to establish a genuinely circular rural economy that promotes sustainability, resilience, and long-term prosperity at the local level by facilitating local production.
The business has a robust pipeline of specialized organic-based fertilizers that are suited to crop types and local soil conditions, beginning with soil conditioners and biostimulants.
The increasing demand for sustainable solutions is reflected in Pehle Jaisa’s claim to have sold over 500 MT of fertilizer in FY24 in just eight months of launch. As the business expanded, it sold more than 1,500 MT of value-added fertilizers in FY25, bringing in over Rs 2.5 crore. The startup hopes to generate more than Rs 100 crore in the upcoming years.
