Harish Usgaonkar, Co-founder and CTO of Agcetra. Agcetra is an enabler platform for Urban Farming and Agritech services and training.
1. Tell us about your product or services?
In July, 2020 we launched Agcetra ( https://www.agcetra.com ) – a first of it’s kind Digital Aggregator platform tailor-made for Urban Farming. Agcetra revolves around a unique concept of “Urban Farming for everyone”. With this, we want to make farming easy and fun for everyone. It will also ease the adaptability of new age farming techniques for commercial farmers. We want to reverse the trend of people drifting away from agriculture. With modern techniques, growing food will be fun and lucrative too!.
As a platform, Agcetra is built with a vision of bringing all stakeholders of the agriculture industry working together with a vision to build a smart and technology driven farming community and in turn upgrade the food production industry. The e-commerce capabilities of the platform will ensure that these stakeholders can do business together. Growers can hire consultants, enroll for training or procure innovative products. The service providers or sellers get a medium to take their innovations to a lot more growers.
2. What makes your product/services unique and what competition do you see in India and globally?
4. Tell us about your team and what inspires them?
5. Where do you see your product/service reaching in the next five-years?
When we think of search engine, we think of Google, social media- we think of Facebook, chat application, we think of WhatsApp. Similarly, we want Agcetra to be the one that is though of when it comes to Urban Farming.
6. Do you have plans to raise funding to grow your business or allow your business to organically grow?
Yes, we are aggressively working towards raising funds. We are talking to various fund managers and pre-series investors. We have identified around 20 different pain-points in the urban farming arena, and we want to solve all those by making agcetra AI-enabled. For this, we will need to grow our team, reach out to people and also build a good customer support team. This is the right time for us to start the fund raising.