Beauty, wellness and health platform kindlife.in raised $8 M Series A funding
The beauty, wellness, and health platform Kindlife.in has raised $8 million in its Series A round, which was led by JB-Dooeun TK Fund and MIXI Global Investments. Kalaari Capital and a few angel investors also participated.
Kindlife had previously raised $2.5 million in November 2021 from investors including Titan Capital, Java Capital, Kalaari Capital, and others for seed funding.
Kindlife stated in a press release that it will be able to forge strong ties between Korea, Japan, and India with the help of this capital. Thousands of beauty creators that follow a content-first strategy and exchange recommendations with one another make up its community, which informs users about the newest K-beauty trends.
Kindlife, founded by Vidit Jain, Manasa Garemella, and Radhika Ghai, the co-founder of ShopClues, uses proprietary AI technology to help Gen Z consumers find individualized skincare and wellness routines and products. Also, the platform offers first-class, exclusive access to well-known, in-vogue international beauty brands, such as Korean and Japanese companies.
Kindlife hopes to serve the rapidly expanding K-beauty market in India by capitalizing on the Hallyu wave’s fueling of K-beauty’s surge in popularity. Over 20 Korean and Japanese beauty brands will be introduced on the platform by the company in the current calendar year.