Azur Innovation Fund led $1.1 M secured by Moroccan home services startup PrestaFreedom

The Azur Innovation Fund has provided MDH11 million (US $1.1 million) to the Moroccan startup PrestaFreedom, a home services platform that specializes in household subscriptions and other services for individuals. This funding will help PrestaFreedom expand at the national and regional levels.

PrestaFreedom, a services platform founded in 2020, provides recurring and customized cleaning subscriptions, giving users access to a variety of services to assist them in their daily lives.

In order to fund its further expansion across Morocco and into the rest of Africa, the startup has obtained funding from the Azur Innovation Fund, a seed public-private investment fund that supports cutting-edge startups. PrestaFeedom will use the MDH11 million (US$1.1 million) funding to develop its technological and logistical chains in order to keep up with the expansion of its services and the growth of the company.

“We are proud of this growth opportunity offered to us by our Azur Innovation Fund partners. This is a decisive step in the development of this startup that I launched a few years ago to meet a specific need and whose success today exceeds the most optimistic forecasts,” said Majid Benslimane, founder and CEO of PrestaFreedom.